Prince (November 25, 1978) – Ashford & Simpson with Special Guest Prince at Township
- GlamSlamEscape
- Nov 25, 1978
- 2 min read
Concert advertisement for Ashford and Simpson with Special Guest Prince on Saturday, December 9, 1978, at the Township (Township Auditorium) in Columbia, South Carolina. Tickets available at Township outlets or via Chargeit.
Publication: The Columbia Record Date: Saturday, November 25, 1978 Country: United States Location: Columbia, South Carolina Section: Entertainment / Concert Promotion
THE STORY
The ad features a photo of Ashford & Simpson and promotes Prince as the opening act. It includes a promotional offer: the ad is worth $1 off on an A&S T-shirt at the concert. Contact number for tickets is listed (toll-free 1-800-223-1814).
CONTEXT AND NOTES
This is another very early live appearance for Prince during the For You album promotion period (late 1978). At just 20 years old, he was opening for major R&B acts like Ashford & Simpson as he built his national profile ahead of his self-titled 1979 album breakthrough.
FEATURE HIGHLIGHTS
Event: Concert promotion – Prince opening for Ashford & Simpson Era: Early career (For You era)
Tone: Standard promotional ad Photography: Black-and-white photo of Nickolas Ashford and Valerie Simpson Visual Motifs: Classic bordered newspaper concert ad with bold headlines
WHAT THE CLIPPING SHOWS
Prince’s continued opening-act status in late 1978
Specific date, venue, and ticket information for the December 9, 1978 Columbia, SC show
Early cross-promotion tactics (T-shirt discount)
RELATED MATERIAL
This follows the September 1978 Oakland in-store appearance and the May 1978 For You album review — documenting Prince’s grassroots touring and promotion efforts in his first year as a Warner Bros. artist.
For other relevant posts, see the tags at the foot of the page.
All magazine scans, photographs and original text excerpts remain the property of their respective copyright holders. This entry is a transformative, non-commercial archival summary created for historical documentation and educational reference.
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